Our spirits are made with care and should be enjoyed with respect—for the drink, the people around you, and yourself.
Legal age only
Do not buy, possess, or consume alcoholic beverages unless you are of legal drinking age where you are. In the United States, that means 21 or older. Do not provide alcohol to anyone underage.
Know when not to drink
Never drink and drive, operate machinery, or combine alcohol with activities requiring judgment and coordination. Do not drink during pregnancy. Ask a qualified health professional before drinking if you take medication, have a medical condition, or have questions about alcohol and your health.
Be a good host
Respect the choice not to drink. Offer water, food, and alcohol-free options. Pace the pour, account for proof and serving size, and arrange a safe way home before the first drink.
Help and information
If drinking is causing problems for you or someone close to you, seek qualified help. For general responsibility resources, visit responsibility.org. In an emergency, contact local emergency services.
